For the models in my magazine I wanted to keep the makeup looks quite simple and natural, as I didn't want it to take away attention from the text but I also wanted it to connote the audience who would typically read my magazine and be a kind of inspiration for them as they most probably wouldn't typically wear heavy make-up.
The clothes they wear would also connote my target audience as they are simple yet fashionable and in keeping with the audience. The clothing is also simple and not too over the top yet is eye-catching for the audience as they would be able to relate to it.
